Konkrete

Hard, Timeless.

Objective

KONKRETE stands for durability, endurance and an unwavering strength. This concept suggests that the brand's clothing and accessories are made to withstand the wear and tear of everyday life and, in the same way, KONKRETE connects with people who have a resilient and solid spirit.

Solution

This logo is a representation of a bodily figure that is reflected in the image below since this brand is based on people’s strenght, also this structure resembles two K's leaning on each other making the hard structure resemble the bodily figure.

→ Ideas...

icon

In order to maintain the brand identity, the predominant colors should be grays and black; brown will be used in smaller proportions and should only be mixed with black and white.

MERCH

Website design

Concept

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore

Design

Lorem ipsum dolor sit amet, consectetuer adipiscing elit,

Execution

Konkrete

Hard, Timeless.

Website design

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore

Lorem ipsum dolor sit amet, consectetuer adipiscing elit,

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt

Final Mockups

Optional